UniPostudio
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How to connect a Facebook Page

Connect a Facebook Page so UniPostudio can publish to it, bring its comments (and, where your workspace has it, Messenger conversations) into the inbox, and show its insights in analytics.

Time
About 2 minutes
Who can do this:
Owners and admins of the brand

Facebook opens once Meta approves UniPostudio’s app. Until then, the Facebook card on the Channels screen says Coming soon and cannot be connected yet. You can get everything under “What you need before you start” ready now, so it takes a minute on the day it opens.

What you need before you start

  • A Facebook Page. Facebook does not let apps post to personal profiles, only to Pages.
  • A Facebook profile with full control of the Page, or task access that covers creating content, messages and comments, and insights. With narrower access some features (inbox, analytics) stay empty.
  • If the Page belongs to a Meta Business portfolio (Business Manager), your profile needs access to the Page there.
  • The owner or admin role in the UniPostudio brand you are connecting, and a free channel slot on your plan (Starter connects 3 channels; Pro and Agency all 11).

Connect step by step

  1. Step 1:

    Open Channels in UniPostudio.

    Choose Channels in the sidebar, or go straight to app.unipostudio.com/channels. Check that you are in the right brand: channels belong to one brand.

  2. Step 2:

    On the Facebook card, select Connect.

    A pop-up opens on facebook.com. If your browser blocks pop-ups, the app says so and opens the same page in this tab.

  3. Step 3:

    Sign in to Facebook as a person who manages the Page.

    If you are already signed in, Facebook offers to continue as you. Make sure it is the profile that has access to the Page.

  4. Step 4:

    Choose the Pages UniPostudio may use.

    Tick the Page (or Pages) you want to post as, and leave every permission switched on: each one is for a feature, listed below.

  5. Step 5:

    Finish on Facebook and let the pop-up close.

    Back in UniPostudio the card says Connected · healthy and shows the Page’s name.

  6. Step 6:

    If you ticked more than one Page, choose the one to post as.

    The card shows a Page menu. Until you choose, it says “Choose the Page to post as. Nothing is published until you do.” Each brand posts as one Page; connect other Pages from their own brands.

IllustrationSelect Connect on the Facebook card; Facebook’s sign-in opens in a pop-up on facebook.com.

Once it is connected

The Page now appears in the composer’s channel list, its comments arrive in the inbox, and its insights fill analytics.

Meta asks people to confirm their connected apps from time to time. UniPostudio checks every connection each night: when Meta needs you to sign in again, the card warns you days ahead and shows Reconnect. Reconnecting takes about 30 seconds.

What we ask permission for, and why

Facebook shows these on its own screen when you connect. Each one is there for a feature; we do not ask for anything else.

pages_show_list
List the Pages you manage, so you can choose the one to post as.
pages_manage_posts
Publish the posts you schedule or publish now, and delete one when you delete it from UniPostudio.
pages_read_engagement
Read the Page’s posts, followers and reactions, for the feed and analytics.
pages_read_user_content
Read the comments and posts people leave on the Page, for the inbox.
pages_manage_engagement
Reply to, hide or delete comments as the Page when you (or AI replies you turned on) do.
pages_manage_metadata
Subscribe the Page to Meta’s webhooks, so new comments reach the inbox straight away.
read_insights
Page and post insights for analytics.
pages_messaging
Only where your workspace has Messenger in the inbox: read the Page’s Messenger conversations and send your replies.
business_management
List Pages owned through a Meta Business portfolio; without it, those Pages do not appear.

If something goes wrong

You turned a permission off, or the card says a permission is missing

Select Reconnect (or Connect) on the card and leave every permission switched on. Facebook asks again for anything you turned off before. Features that need a missing permission stop until you reconnect; the rest keep working.

“This Facebook account manages no Page, or none was ticked when Facebook asked.”

Connect again and tick the Page when Facebook lists them. If you have no Page yet, create one on Facebook first; a personal profile cannot be connected.

Your Page is not in Facebook’s list

Your profile needs full control of the Page, or task access that includes content, messages and insights. If a Meta Business portfolio owns the Page, ask its admin to give you access to the Page there. Then connect again; when Facebook shows your earlier choices, edit them and tick the Page.

The card says “Choose the Page to post as”

You ticked several Pages. Pick one in the card’s Page menu: nothing is published until you do. Switching to another Page later asks first, because UniPostudio then deletes what it synced from the old one (never anything on Facebook).

“Could not read your Facebook Pages from Meta.”

Meta did not answer in time. Connect again in a minute; nothing was saved the first time.

The card says “Expired · scheduled posts are paused”

Meta ended the sign-in: after a password change, a security check, a change to your role on the Page, or when its periodic re-confirmation was due. Select Reconnect on the card. Scheduled posts go out again once the card says Connected · healthy.

Posts go to the wrong Page

Choose the right one in the card’s Page menu. If it is not there, open the card’s ⋯ menu, choose Disconnect, and connect again ticking the right Page.

“The connection took too long and expired” or “This connection was started in another browser”

Start again from the card, and finish within 10 minutes in the browser you started in. If your browser blocks cookies for app.unipostudio.com, allow them.

“Facebook is limiting connections for now”

Meta limits how often apps can connect and call it. Wait a few minutes and try again.

The card says Coming soon, or Connect is greyed out

Coming soon means Facebook is not open for your account yet (see the badge at the top of this page). A greyed-out button, with “Only owners and admins can connect, change or disconnect channels.” at the top of the screen, means your role cannot connect channels: ask an owner or admin of the brand.

What we never do

  • We never ask for, see or keep your password. You sign in on the platform’s own page (or paste a token the platform issued you), and the platform gives UniPostudio a token, not your password.
  • Every token is encrypted with AES-256-GCM before it is stored, and is never written to our logs.
  • We ask only for the permissions the features need, and use each one only for what this page says.
  • We never post or reply unless you or a teammate does, or an automation you turned on (scheduled posts, automatic AI replies) does.
  • Disconnecting deletes the stored token and what we synced from the account: its messages, comments, feed and analytics.

Disconnect or reconnect

Open the ⋯ menu on the Facebook card (More actions for Facebook), choose Disconnect and confirm. UniPostudio revokes its access at Meta, deletes the stored token, and deletes the comments, messages and analytics synced from the Page. Scheduled posts to it are not published until you connect it again.

To reconnect, select Connect on the card again, or Reconnect when the card offers it. You can also remove UniPostudio at any time from Facebook’s Settings & privacy → Settings → Business integrations; the card then asks you to reconnect.

Still stuck?

Write to us with the channel’s name and the exact words on the card or in the error message: that is usually enough for us to tell what happened. Never send us a password or a token.