Zetpin scheduler for hyperlocal posts that reach people nearby
Zetpin is a hyperlocal social network from Kerala, made by the same founders as UniPostudio. A Zetpin post can go to your followers or, as a hyperlocal post, to the people within a distance you choose of your shop, clinic or restaurant. For a local business, that neighbourhood is often the audience that matters most.
UniPostudio publishes to Zetpin from the same composer and calendar as your other channels, and Zetpin can be connected today.
What you can post on Zetpin
- Posts: text of up to 5,000 characters, with up to 10 images.
- Hyperlocal posts: the same post, sent to people around a location you choose, from 1 to 100 km (5 km unless you change it).
- Up to 50 hashtags, and links that stay clickable.
How hyperlocal posts work
In the composer’s Zetpin panel, choose Hyperlocal, then set the location (your shop, or wherever the offer is) and how far the post should reach. UniPostudio checks the post before it is queued: a hyperlocal post without a location is held back with a clear reason, instead of failing at publish time.
Zetpin reviews some posts before they appear. When it does, UniPostudio says “Zetpin is reviewing this post” and never sends it a second time, so you do not end up with two copies.
Formats and limits
| Item | Limit | Notes |
|---|---|---|
| Text | 5,000 characters | Counted as you see them, so Malayalam or Hindi is measured correctly |
| Images | Up to 10 | Square 1080×1080 works best |
| Hashtags | Up to 50 | |
| Links | Clickable | |
| Hyperlocal reach | 1–100 km | 5 km by default |
| Video | Not supported yet | Zetpin’s API takes images |
How to schedule Zetpin posts
- Connect: in Channels, choose Zetpin and approve UniPostudio on Zetpin’s own sign-in screen. A business account the Zetpin team has issued a service token to can paste it there instead, with the account’s handle; UniPostudio checks it with Zetpin before saving it.
- Compose: write the post once and add images. AI captions can draft it, in your language.
- Fit it for Zetpin: in the Zetpin tab, pick Post or Hyperlocal and, for hyperlocal, the place and the reach.
- Schedule: pick a time or drag the post on the calendar, next to your Instagram, Telegram and X posts.
Zetpin with your other channels
A weekend offer can go to Zetpin for the neighbourhood, to Instagram and Facebook for your followers and to your Google listing, from one composer, each in its own format. Occasions such as Onam and Diwali appear on the same calendar with a suggested day to post ahead; see the Onam poster maker.
Where Zetpin’s inbox is switched on for your connection, comments on your Zetpin posts arrive in the social inbox, with AI reply drafts in your brand’s voice.
What it does not do yet
- No video posts.
- No Zetpin analytics in the analytics screen yet; it says so rather than showing a zero.
Available to connect now: Telegram, Zetpin, YouTube and LinkedIn. X (Twitter) opens soon. Instagram, Facebook, WhatsApp, Pinterest and Google Business Profile are built in and open in your account as each platform approves our app. TikTok is not available in India. Paid plans include every channel as it opens, and the Channels screen in the app always shows what you can connect today.
Pricing
Every channel is on Pro and Agency as it opens, with no per-channel or per-seat charge; the free Starter plan connects 3 and publishes straight away, without scheduling. Pro is ₹999 a month with GST included for up to 3 brands; Agency is ₹2,999 for five. Compare plans on pricing.
Frequently asked questions
What is a hyperlocal post?
A Zetpin post sent to the people around a location you choose, from 1 to 100 km. It is how a shop reaches its neighbourhood, not only its followers.
Can I use Zetpin on the free plan?
Yes. Zetpin can be one of the three channels on the free Starter plan, which publishes straight away. Scheduling comes with Pro, from ₹999 a month including GST.
Can I post videos to Zetpin?
Not yet. Zetpin posts from UniPostudio carry text and up to 10 images.
Why was my Zetpin post not published straight away?
Zetpin reviews some posts before they appear. UniPostudio shows “Zetpin is reviewing this post” and never sends it twice; Zetpin decides when it goes live.
Can I connect Zetpin today?
Yes. Zetpin is one of the channels you can connect now, from the Channels screen.
Related pages
Reach the people near your business
Start free — Starter is free forever, no card. Scheduling and every channel as it opens come with Pro, from ₹999 a month.